Blog

As we sit here now on the fringe of the COVID-19 pandemic we are still figuring out how to adapt to the unknown; we aren’t quite back to the old normal nor are we living in the new normal. But we are still certainly still living...

If you’re like 90% of the population you have some uneasy emotions around the prospect of a recession. While an economic fluctuation is eminent, opportunity doesn't elude those who choose to lean in and step on the gas pedal to...

Where will your BUSINESS be left when the holidays are over? It’s tough to stay on top on things during the busy holiday rush. Believe me, as a business owner and former aesthetic practice managing director I get it! I’ve f...

Inject some life back into your company culture with these 4 simple strategies: Before you walked into your business this morning did you feel compelled to say a prayer or cross your fingers in hopes your teams’ core enthusia...

Consumer expectations are evolving as on-demand services such as Uber & and Airbnb continue raising the standard for high-quality, personalized, experiences and guess what? The medical industry is no exception! In fact, if JLo une...

You’re poised for invigorating growth with the addition of a new aesthetic offering to your practice and congratulations may be in short order. But wait. Before you break out the champagne glasses, please proceed with caution. ...

In this highly competitive medical aesthetic industry, do you have a solid plan for offering a unique retail value proposition to patients? Most skincare available on the market can be broadly distributed by a diversity of reta...

Would you like to improve your conversions inside your practice to grow your patient revenue by $1.2M in 3 years? Here are five ways to improve your PCR without spending a dime. In a richly competitive aesthetic industry, pract...

You know the ‘drill’… you have invested in all the state of the art photography equipment, diligently practice consistent framing, positioning and lighting techniques, and take before photos with every procedure- yet struggl...

I was recently asked why I decided to go into Aesthetics Consulting. My answer came quick, “Easy. Because I can’t sing or dance.” Silence. Then I answered honestly, “Because traditional business consultants bore me”...