Focus Areas

Business
Planning
Team
Building
Brand
Development
Practice
Management
Patient
Acquisition

Practices who select this plan may be

  • Been in business 1–2 years or less
  • Has an active database of 1–250 patients
  • Transitioning out of group practice into private practice
  • Joining a new practice and looking to define the brand
  • Needing to pivot from original strategy or reinvent themselves
  • Looking to develop a strategy blueprint and get aligned with the most appropriate partners to ignite the business on a trajectory for steady growth

Pain Points

  • Desires to open an aesthetic practice and is looking for guidance on navigating their launch
  • Looking to or has transitioned out of a traditional group practice and wishes to build an independent brand identity
  • Looking to or has transitioned out of a traditional group practice and wishes to build an independent brand identity
  • Needs to pivot from original strategy to better align with goals
  • Has launched with great success and is looking to expand the brand
image Kaeli Lindholm

Objectives

  • Work with Kaeli and her team to develop an architectural blueprint for the business
  • Generate a staffing plan for the business based on revenue goals
  • Develop a brand identity to serve as the foundation for marketing activities
  • Integrate a practice management system to support the daily operations
  • Put a solid patient acquisition system in place

Activities

Create a hiring timeline to align staffing with business growth objectives

1
2

Support with search, section, and onboarding of team members

Certify staff with KLC Core Competency Standards (CCS) protocol

3
4

Design a policy and procedures manual

Create a captivating phone call talk tract

5
6

Teach lead capture and conversion strategies

Develop staff compensation programs and bonus structure

7
8

Introduce internal marketing patient pull–through strategies

Thrive in any Economy

What are your goals?

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